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Tuesday, May 15, 2012

Nordiques news Sports, marketing and emotional bonds - Stuff.co.nz (blog)


Stuff.co.nz (blog)

Sports, marketing and emotional bonds
Stuff.co.nz (blog)
It used to be common for teams to keep their monikers during transfers, but nowadays you often see the teams renamed for their hometowns, like Seattle Super Sonics to the Oklahoma City Thunder, and the Quebec Nordiques to the Colorado Avalanche.



from Quebec Nordiques - Google News http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNGYjutF9Hw9FEuydxmwkX7nM1mYqw&url=http://www.stuff.co.nz/travel/blogs/voyages-in-america/6929104/Sports-marketing-and-emotional-bonds

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